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Surf Excel Matic Top-Load Detergent Powder 2 kg | Removes Tough Stains | Surf Excel Top-Load Washing Powder - Suited For Top Load Washing Machines

4.4 4.4 out of 5 stars 41,824 ratings
₹459.00 with 15 percent savings ₹229.50 per kg
M.R.P.: ₹540.00
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Use by: 05 JUN 2025
2 kg (Pack of 1)
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Purchase options and add-ons

Brand Surf Excel
Item Form Powder
Scent Powder
Net Quantity 2000.0 gram
Material Type Free Bleach Free
Material Feature Bleach free
Number of Items 1
Formulation Type Regular
Specific Uses For Product Machine Wash
Item Weight 2000 Grams

About this item

  • SURF EXCEL MATIC TOP-LOAD DETERGENT POWDER: This is a revolutionary detergent powder for top-load washing machines. It works effectively in high water level environments (40 litres) of top-load washing machines and dissolves completely, ensuring that your machine and clothes are residue-free.
  • 100% STAIN REMOVAL: This washing powder is made with a powerful cleaning technology. Its hand rub-action power penetrates clothes and removes tough stains. So, enjoy your dinner parties and let go of the fear of stains — your clothes will be blemish-free and bright as before with this detergent.
  • COLOUR CARE: Our Surf Excel Top Load Washing Powder removes tough stains in machines but retains the original colour of the fabric. It ensures that your clothes do not become dull or lose their brightness and colour — allowing you to wash your outfits without hesitation.
  • EASY AND BETTER DISSOLUTION: The Surf Excel washing machine powder dissolves very quickly in water. It also reaches the stains on the clothes effortlessly without leaving any residue on the clothes or the washing machine.
  • VALUE FOR MONEY: You only need 1 scoop of our Surf Excel Matic top-load detergent powder for a regular load of clothes. Because of its efficiency, this Surf powder is recommended by leading washing machine manufacturers like Samsung, Siemens, Panasonic, etc as well.
  • MACHINE CARE: This Surf Excel detergent powder has a low suds formula and is designed to produce foam according to the washing machine type you're using, which prevents the pipe from clogging and choking while also reducing scaling issues.

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Surf Excel

95% positive ratings from 100K+ customers

100K+ recent orders from this brand

9+ years on Amazon

Highly rated by customers for
value for money
good after wash
good for cleaning

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Important information

Safety Information:

Wash your hands thoroughly after use.

Indications:

Use as directed on pack. DO not mix with acids.

Directions:

Use as directed on pack. Do not mix with acids.

Product description

Make laundry easier with our new Surf Excel Top-load Washing Detergent Powder that not only washes and protects your clothes but is also designed to care for your machine!

Why should you trust Surf Excel?

Surf excel believes that dirt and experiences are a gateway for unleashing human potential. And since its inception, the brand has consistently worked on improving how we do our laundry. That is what makes Surf Excel an expert brand when it comes to detergents.

Why should you choose Surf Excel Matic Top Load Washing Powder?

Our new Surf Excel Matic top-load detergent powder works effectively in high water level environments (40 litres) of top-load washing machines and dissolves completely without leaving any residue on your clothes or in the machine. It is made with a powerful cleaning technology and its hand rub-action power penetrates clothes faster and removes tough stains.

This washing machine powder works to get rid of all stubborn stains on your clothes but retains the original colour of the fabric. All you need is 1 scoop of our Surf Excel Matic top-load detergent powder for a regular load of clothes. This washing powder is designed to produce the right amount of foam, which prevents excessive foaming and the pipe from clogging and choking.

From the manufacturer

Surf Excel Matic Top Load Detergent Powder 2 kg
Surf Excel Matic Top Load Detergent Powder
Surf Excel Matic Top Load Detergent Powder
Surf Excel Matic Top Load Detergent Powder
Surf Excel Matic Top Load Detergent Powder

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Surf Excel Matic Top-Load Detergent Powder 2 kg | Removes Tough Stains | Surf Excel Top-Load Washing Powder - Suited For Top Load Washing Machines

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Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 2 x 22.5 x 19.3 cm; 2 kg
  • Date First Available ‏ : ‎ 1 January 2017
  • Manufacturer ‏ : ‎ HUL
  • ASIN ‏ : ‎ B00TS88UZW
  • Item model number ‏ : ‎ 16127
  • Country of Origin ‏ : ‎ India
  • Manufacturer ‏ : ‎ HUL, 1)HUL,Silvassa,Detergent Factory-Unit 1,Survey No.151/1/1,Village-Dapada,Khanvel road,Silvassa-396230,U.T of Dadra & Nagar Haveli 2) HUL Halda 721 602,West bengal - 1800 102 2221
  • Packer ‏ : ‎ Hindustan Unilever Ltd, Unilever House, B D Sawant Marg, Chakala Andheri East - 400099 Phone: 082740 29924
  • Item Weight ‏ : ‎ 2 kg
  • Item Dimensions LxWxH ‏ : ‎ 20 x 225 x 193 Millimeters
  • Net Quantity ‏ : ‎ 2000.0 gram
  • Included Components ‏ : ‎ PRE FW NSD POWDERS
  • Generic Name ‏ : ‎ Detergent Powder
  • Customer Reviews:
    4.4 4.4 out of 5 stars 41,824 ratings

What is in the box?

  • PRE FW NSD POWDERS

    • Looking for specific info?

    Customer reviews

    4.4 out of 5 stars
    4.4 out of 5
    41,824 global ratings

    Customers say

    Customers like the quality, value, and smell of the laundry detergent. They mention that it works well for washing machines, and is great value for money. Some say that the smell also smells good and keeps clothes refreshing. However, some customers report issues with the packaging and service.

    AI-generated from the text of customer reviews

    1,675 customers mention1,572 positive103 negative

    Customers like the quality of the laundry detergent. They say it works well for washing machines, removes dirt and stains, and is good for top-load washing machines. Some customers also mention that the product is genuine and useful.

    "Removes dirt From your cloth, keeps it soft, doesn't damage it, keeps the colour of your clothes intact, has a pleasing smell and it's reasonably..." Read more

    "...I am sure that's not what Ariel claims.2. Deep down cleaning & long lasting freshness.> True - Respect3...." Read more

    "It's quite nice for top load machines" Read more

    "...Saves water# works well almost on all stains, I wish give it a 5 star for it effectiveness# costumes less detergent than surf,#..." Read more

    699 customers mention599 positive100 negative

    Customers like the value of the laundry detergent. They say it's a great value for money and saves money and time.

    "...the colour of your clothes intact, has a pleasing smell and it's reasonably priced.What else do we want!..." Read more

    "...But doesn't matter much5. Value for money - 1 scoop is equal to 2 scoop of ordinary washing powder> TrueAriel Claims..." Read more

    "Good product and packing. Value for money." Read more

    "Best fit for machine washing, smells good, not old and at a reasonable price." Read more

    106 customers mention83 positive23 negative

    Customers like the smell of the laundry detergent. They say the aroma and freshness keeps clothes refreshing and shiny.

    "...doesn't damage it, keeps the colour of your clothes intact, has a pleasing smell and it's reasonably priced...." Read more

    "Good in wash mild powder smell is also good" Read more

    "Very good quality detergent with excellent fragrance. Suitable for top load washing machines." Read more

    "...But this isnot how surf excel smells.It has a weird smell n not the typical surf excel fragrance.That is why such a discount...." Read more

    29 customers mention29 positive0 negative

    Customers like the freshness of the laundry detergent. They say it has a normal freshness level, and it keeps their clothes fresh and maintains their newness.

    "...2. Deep down cleaning & long lasting freshness.> True - Respect3. Removes though stains like coffee ketchup & gravy..." Read more

    "...Surf excel stands out for a clean wash and freshness. Washes well and lives up to its claims. But grossly over priced...." Read more

    "Best fit for machine washing, smells good, not old and at a reasonable price." Read more

    "Review based on twice purchase from AmazonMERIT- Fresh material, quality as we buy from market, price was some less than market, cleaning..." Read more

    60 customers mention39 positive21 negative

    Customers have mixed opinions about the service of the laundry detergent. Some find the product and service extremely good, while others say the delivery time is too slow, the service is very bad, and the packing is poor.

    "Product is good and delivery of product is good" Read more

    "...for within 2 day delivery n recieved right time, but delivery person behaviour very poor he told me my village location is out of service area while..." Read more

    "Good product.Good service" Read more

    "Value for money and good service" Read more

    151 customers mention17 positive134 negative

    Customers are dissatisfied with the damage of the laundry detergent. They mention that the packaging quality was very poor, and the product was received in damaged condition. Some say that one of the packets was broken and there was wastage of more than 500g.

    "The packing this time was not good,the packet was ripped up and all the powder was spread under the box,this is the first bad experience from Amazon..." Read more

    "Product was in damaged condition. All detergent had spilled out in the carton." Read more

    "Excellent product...But the washing powder pack was found broken inside the main carton but nothing was lost..hope they take proper care to..." Read more

    "The packet was not pacakged properly. No box was usex and only a polythin packaging was done...." Read more

    33 customers mention8 positive25 negative

    Customers are dissatisfied with the powder. They mention that the powder was spread out in the box, and that the package was damaged.

    "...time was not good,the packet was ripped up and all the powder was spread under the box,this is the first bad experience from Amazon in packing..." Read more

    "...As a result, the packet of the product got punctured and a good amount of powder got wasted." Read more

    "Delivered on time but found one pack tearup / broken and powder was coming out and spread in both boxes..." Read more

    "The powder is good but not so worthy as compare to any other brand like #solimo the quality is seems to be same but you can get #amazonsolimo brand..." Read more

    Surf Matic Vs Areil Matic
    5 Stars
    Surf Matic Vs Areil Matic
    Surf Matic Vs Ariel MaticSurf Matic Claims1. Created to work in high water level of top load washing machine> True it has molecules has especial formulae of low lather without affecting cleaning power or yield.2. It gives Handrub action power so no need to soak or scrub> All actions inside the machine is determined by the washing machine model. How possibly the washing powder going to give a handrub action. Its true it has some rough and flaky particles for scrubbing but they are going to dissolve in minutes.3. Dissolves completely leaving No residue on your cloths or in your machine> True about cloths but machine manufacturer still recommend to use anti clog powders such as scalegon from whirlpool.4. Recommended by leading washing machine manufacturers.> Atleast Not by whirlpool and I also don't see LG. But doesn't matter much5. Value for money - 1 scoop is equal to 2 scoop of ordinary washing powder> TrueAriel Claims1. Brilliant stain removal in one wash> I found it lightens the stains but doesn't totally cleans it as they are advertising aggressively. Yes my machine has a Stain Removal function but then it will take 3 scoops and run for 2 hours. I am sure that's not what Ariel claims.2. Deep down cleaning & long lasting freshness.> True - Respect3. Removes though stains like coffee ketchup & gravy> Big claims and although I didn't find its working as claimed, but sure its better comparatively.4. Based on lab test better stain removal than premium front load matic detergent. I guess here they didn't name "surf matic"> TrueWhich One is Best :1. Ariel matic 2 kg @ Rs.465/- Surf matic 2 kg @ Rs. 385/-( price may vary but point is surf matic is way cheaper)2. Surf matic is focused on dissolving and forming low lather where Ariel matic's main focus is stubborn stain removing.3. If you use Ariel matic better make a solution mix first and then pour into machine as I have found white powder stains on my black jeans.PickAriel and Surf both matic powders are equally good and better than any other washing powder in India. You have to think about your budget as well as your requirement. If your main concern is removing stains then use Ariel matic otherwise stick to Surf Matic which is sufficient for daily wash and normal stains.Additional Tip:For either powder you will need to make a thick paste and rub on the stain and possibly soak for a better result.Discount Tips👉🏼 This product has been a part of Super Value Sale in last 2 years.
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    Top reviews from India

    raghav tikoo
    5.0 out of 5 stars Good old reliable cloth cleaner brand.
    Reviewed in India on 10 February 2024
    Size: 1 kg (Pack of 1)Pattern Name: Value packVerified Purchase
    Removes dirt From your cloth, keeps it soft, doesn't damage it, keeps the colour of your clothes intact, has a pleasing smell and it's reasonably priced.

    What else do we want!

    A 5⭐ product.

    Go for it 👍
    Helpful
     Report
    Arshi qureshi
    4.0 out of 5 stars Nice smell and good in wash
    Reviewed in India on 30 January 2024
    Size: 1 kg (Pack of 1)Pattern Name: Value packVerified Purchase
    Good in wash mild powder smell is also good
    Helpful
     Report
    ANSU V
    5.0 out of 5 stars Good product
    Reviewed in India on 20 January 2024
    Size: 1 kg (Pack of 1)Pattern Name: Value packVerified Purchase
    very good
    Helpful
     Report
    Add2Box
    5.0 out of 5 stars Surf Matic Vs Areil Matic
    Reviewed in India on 25 November 2016
    Size: 2 kg (Pack of 1)Pattern Name: PowderVerified Purchase
    Surf Matic Vs Ariel Matic

    Surf Matic Claims
    1. Created to work in high water level of top load washing machine
    > True it has molecules has especial formulae of low lather without affecting cleaning power or yield.
    2. It gives Handrub action power so no need to soak or scrub
    > All actions inside the machine is determined by the washing machine model. How possibly the washing powder going to give a handrub action. Its true it has some rough and flaky particles for scrubbing but they are going to dissolve in minutes.
    3. Dissolves completely leaving No residue on your cloths or in your machine
    > True about cloths but machine manufacturer still recommend to use anti clog powders such as scalegon from whirlpool.
    4. Recommended by leading washing machine manufacturers.
    > Atleast Not by whirlpool and I also don't see LG. But doesn't matter much
    5. Value for money - 1 scoop is equal to 2 scoop of ordinary washing powder
    > True

    Ariel Claims
    1. Brilliant stain removal in one wash
    > I found it lightens the stains but doesn't totally cleans it as they are advertising aggressively. Yes my machine has a Stain Removal function but then it will take 3 scoops and run for 2 hours. I am sure that's not what Ariel claims.

    2. Deep down cleaning & long lasting freshness.
    > True - Respect

    3. Removes though stains like coffee ketchup & gravy
    > Big claims and although I didn't find its working as claimed, but sure its better comparatively.

    4. Based on lab test better stain removal than premium front load matic detergent. I guess here they didn't name "surf matic"
    > True

    Which One is Best :
    1. Ariel matic 2 kg @ Rs.465/-
    Surf matic 2 kg @ Rs. 385/-
    ( price may vary but point is surf matic is way cheaper)
    2. Surf matic is focused on dissolving and forming low lather where Ariel matic's main focus is stubborn stain removing.
    3. If you use Ariel matic better make a solution mix first and then pour into machine as I have found white powder stains on my black jeans.

    Pick
    Ariel and Surf both matic powders are equally good and better than any other washing powder in India. You have to think about your budget as well as your requirement. If your main concern is removing stains then use Ariel matic otherwise stick to Surf Matic which is sufficient for daily wash and normal stains.

    Additional Tip:
    For either powder you will need to make a thick paste and rub on the stain and possibly soak for a better result.
    Discount Tips
    👉🏼 This product has been a part of Super Value Sale in last 2 years.
    Customer image
    Add2Box
    5.0 out of 5 stars Surf Matic Vs Areil Matic
    Reviewed in India on 25 November 2016
    Surf Matic Vs Ariel Matic

    Surf Matic Claims
    1. Created to work in high water level of top load washing machine
    > True it has molecules has especial formulae of low lather without affecting cleaning power or yield.
    2. It gives Handrub action power so no need to soak or scrub
    > All actions inside the machine is determined by the washing machine model. How possibly the washing powder going to give a handrub action. Its true it has some rough and flaky particles for scrubbing but they are going to dissolve in minutes.
    3. Dissolves completely leaving No residue on your cloths or in your machine
    > True about cloths but machine manufacturer still recommend to use anti clog powders such as scalegon from whirlpool.
    4. Recommended by leading washing machine manufacturers.
    > Atleast Not by whirlpool and I also don't see LG. But doesn't matter much
    5. Value for money - 1 scoop is equal to 2 scoop of ordinary washing powder
    > True

    Ariel Claims
    1. Brilliant stain removal in one wash
    > I found it lightens the stains but doesn't totally cleans it as they are advertising aggressively. Yes my machine has a Stain Removal function but then it will take 3 scoops and run for 2 hours. I am sure that's not what Ariel claims.

    2. Deep down cleaning & long lasting freshness.
    > True - Respect

    3. Removes though stains like coffee ketchup & gravy
    > Big claims and although I didn't find its working as claimed, but sure its better comparatively.

    4. Based on lab test better stain removal than premium front load matic detergent. I guess here they didn't name "surf matic"
    > True

    Which One is Best :
    1. Ariel matic 2 kg @ Rs.465/-
    Surf matic 2 kg @ Rs. 385/-
    ( price may vary but point is surf matic is way cheaper)
    2. Surf matic is focused on dissolving and forming low lather where Ariel matic's main focus is stubborn stain removing.
    3. If you use Ariel matic better make a solution mix first and then pour into machine as I have found white powder stains on my black jeans.

    Pick
    Ariel and Surf both matic powders are equally good and better than any other washing powder in India. You have to think about your budget as well as your requirement. If your main concern is removing stains then use Ariel matic otherwise stick to Surf Matic which is sufficient for daily wash and normal stains.

    Additional Tip:
    For either powder you will need to make a thick paste and rub on the stain and possibly soak for a better result.
    Discount Tips
    👉🏼 This product has been a part of Super Value Sale in last 2 years.
    Images in this review
    Customer image Customer image Customer image
    Customer imageCustomer imageCustomer image
    98 people found this helpful
    Helpful
     Report
    Placeholder
    5.0 out of 5 stars Good product
    Reviewed in India on 3 December 2023
    Size: 2 kg (Pack of 1)Pattern Name: PowderVerified Purchase
    Good product and packing. Value for money.
    Helpful
     Report
    Narender Gupta
    4.0 out of 5 stars Good product
    Reviewed in India on 2 January 2024
    Size: 1 kg (Pack of 1)Pattern Name: Value packVerified Purchase
    It's quite nice for top load machines
    Helpful
     Report
    Amish Rai
    3.0 out of 5 stars Price little bit high as per meterial
    Reviewed in India on 23 April 2024
    Size: 2 kg (Pack of 1)Pattern Name: PowderVerified Purchase
    There was just a slight smell left after cleaning.
    Helpful
     Report
    Meena Goel
    5.0 out of 5 stars Best
    Reviewed in India on 5 January 2024
    Size: 1 kg (Pack of 1)Pattern Name: Value packVerified Purchase
    Best product
    Helpful
     Report